With art supplies strewn all about on the dinner table, I had no concept of time as I created one drawing after another. The peace and limitless possibility of art captivated me ever since I could hold a pencil.

A Natural Choice

When deciding what career was right to me, it was only natural for it to have a focus on creativity. I chose marketing because it was a combination of art and business. From the art inspired by my artist mother and her intention when supporting me with art supplies to the many creations I produce in my career, it just fits.

I think of everything I do as a way to share my work with the world. Whether it’s a blog post, social reel, brochure, campaign performance presentation, earned news article, digital ad or AI-generated content with a human touch, it’s all art.

I’ll Always Remember

When my first op-ed published, my dad went and bought a copy in the morning and laminated. He greeted me at the top of the stairs with it and I’ll never forget the energy I felt from seeing my work on that newspaper page.

I still have that laminated artifact to the day, and I still get the same feeling every time I see my work in marketing.

My Approach to Marketing

I see every piece of content as a work of art. I have a blank canvas, I ideate, I envision, I sketch, I research, I think of the outcome and I see how it ends up impacting me and others who see it.

I am passionate about the results on business, trying new things and seeing what sticks and finding better ways to connect with the target audience. This is what fires me up about marketing every day.